The Highland Dancer
Designers and crafters in personalised active wear, accessories, bags and gifts. Comfortable and stylish for traveling as well as gym perfect for practice.
Where it all began…
One night in 2014 a friend online messaged Nikki and said, ‘Why not do a Highland Dance brand, there is no one out there doing that kind of thing’.
The answer was an instant ‘Yes, why not’ and that was how HD was born.
At the start we were called ‘The Highland Dance Gift Co’… but it very soon became The Highland Dancer!
Overnight, a Facebook page was set up with some onscreen mock ideas for clothes and gifts and then marketed direct into the Highland Dance social media pages.
We had an instant hit with our first online sales from local Dunoon and our first stall at the Isle of Bute Highland Dance Festival in the Pavilion Rothesay in April 2014.
Realising that there was a market here and people supported us and liked the ideas, HD has continued to develop its products, website and building up a social media presence will organicly growing and following the want from the customers.
It has taken time to get things to where they are now, with a cleaner feeling web-shop that is more streamlined and efficient looking.
HD’s sales are increasing as we are gaining traction in this market. We are always getting more new requests for other items.
There are many more products that need to be sourced and put onto the site, it will just take time to knit it all together so all the essentials are there and we have solidified our products for the market.
Since our launch in 2015, we have served thousands of customers and orders on line with many more sales at events such as Bute Highland Games, ………../………
The Studio - HD HQ
We have a small studio on the Isle of Bute where we personally create all the personalised items then send them around the world to our customers.
We have all our basic social media presence in place with our following of likes growing weekly.
We have a few brand ambassadors out there who showcase & blog.
We need to focus this and grow the Ambassador program over time.
The Highland Dancer has been actively built, designed, created and grown by artist Nicola Jones. Nicola has a BSc in Multimedia which gave her the trained skills needed to multitask and build the brand and online presence.
There has been a core brain behind the scenes with collaboration in ideas with dance friends and people who are alongside HD as it has grown.
Without the input and support of these people HD would not be where it is today as it has been this active collaboration with these talented and thoughtful people that have helped to help steer it in the right direction.
As we grow we will build onto our team with more specific roles filled for us to build on the foundations already in place and being strengthened for growth.
We are currently looking at our chosen Charity to support. We have some ideas and when they are formulated we will then actively pursue these to raise capital to be able to help a great cause or two.
Founder & Artist Nicola Jones has some Awards from past projects but so far The Highland Dancer does not have any Awards as yet! We would love to achieve some recognition for what we aim to build in the future. So watch this space…
To provide essential practice wear and unique gifts to the dance world
None as yet
Our t-shirt made it on to the Lorraine Kilt Jig - Photos
To continue to build on the success of the brand.